AdSense is one of the best ways to make money from your web traffic. People see those little "Ads by Gooogle" tidbits and click like crazy. Or at least that's the plan. But have you ever seen where those ads are? That would be AdWords Pay-Per-Click program for people who want their products to advertise on Google.
They are fine men and women who are medal of the area for some time website visitor decides to click on AdSense ads. Google grabs the cash from the AdWords account, keep some of these for themselves and the rest to you. What and how much to give away, is a state secret, but who cares, as long as we won every Monday
How AdWords Works
AdWords offers pay-per-click advertising to merchants who are willing to shell out anywhere from a minimum 05 .05 per click all the way to $ 100 per click. Can you imagine someone paying $ 100 to someone who simply clicks on the ads?
In any case, the advertiser joins the AdWords program and gets a control panel similar to that we AdSense users get. They can write your ads, keywords, their choice, and an ad budget. Get tools for monitoring performance, is to help them choose keywords. There are no monthly minimum spends required and their ads on and off as desired.
Once the advertiser is satisfied with their advertising, which is released to the network and displayed on a website like yours and mine. This is where the keywords on your site meet the requirements of the word brand spanking new ad, of course.
They can not "buy" their way to the top
Google not only pressure on the people with the best paying ads on the top of the SERP (Search Engine Results Page). They use more fair method which takes into account not only the maximum CPC (cost per click), but also a secret formula for determining the ad position based on the number of clicks on ads. Then, at least in theory, advertising, 05 pay-per-click could rise above one paying $ 5.00 per click if it is more popular among the Google audience.
I say "in theory" because if the owner of the $ 5 ad is attention than he or she will see that they spend and lowly nickel ad and do some serious rewriting to get back on top where it belongs.
Personally, I'm not sure I have the courage to invest much money in the hope that people who click on my ad actually buy something, because I have to pay Google or a sale or not. But, as AdSense-specialist users, I am certainly glad that my AdWords brothers and sisters have more nerve than I do. And you should be grateful.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment